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Business Ecosystems

Competitive advantage. Reloaded.

Academic rigor in the process of uncovering insights, combined with our business/consulting experiences, define the  Lab's differentiation basis. Hence, our international research activities are the engine of the WAVE Lab, informing and differentiating the design and delivery of the overall portfolio of our activities.


The research methodology that we apply is Action Research. We usually distinguish five phases to be conducted in each research cycle. Initially, a problem is identified and data is collected for a more detailed diagnosis. This is followed by a collective postulation of several possible solutions, from which a single plan of action emerges and is implemented. Data on the results of the intervention are collected and analyzed, and the findings are interpreted in light of how successful the action has been. At this point, the problem is re-assessed and another research cycle begins. This process continues until the problem is resolved.

Overall, we engage in research activities at PhD and postdoc levels, for advancing the Lab's fields of expertise: organizational innovation (entrepreneurship, corporate venturing), and service innovation (value analysis, service systems). A parallel goal is to act as outsourced provider of research capabilities, for collaboratively uncovering insights with third parties.


Partner Organizations

The London Business School-incubated global network of business mentors (from Google, Morgan Stanley, McKinsey, World Bank, etc.)

An award-winning Italian multimedia firm, focused on interactive applications and digital cultural heritage experiences (3-D reconstructions, multivision & video mapping, etc.)

One of Greece's top applied-research organizations in the field of information technologies - with an extensive international profile in IT design and delivery (analytics, platform development, etc.)

The European coordinator of the Asia-Europe Meeting (ASEM) - Cooperation Center for Science, Technology & Innovation (CCSTI). ASEM-CCSTI was initiated by the Chinese government in 2015

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